There are a lot of business books out there, and about a bazillion must-read business books lists telling you the top 50 business books of the year. Who has time for that? So we’ve simplified this for you down to just five. These are the five must-read business books that we recommend every small business not only read but implement.

Brand Strategy

June 28, 2020

Our Must-Read Business Books for Designing a Stand-Out Brand

There are a lot of business books out there, and about a bazillion must-read business books lists telling you the top 50 business books of the year. Who has time for that? So we’ve simplified this for you down to just five. These are the five must-read business books that we recommend every small business not only read but implement.

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No way around it- your small business needs content. And it doesn’t matter if you’re posting on a blog, YouTube, Instagram, LinkedIn, Pinterest, or fill in the blank with whatever content platform you’re using, you’ve got to continuously bust out high-quality content for your audience. Or you’ll be forgotten. And the best way to show up consistently and with quality is to invest in the best content creation tools.

Content Marketing

June 21, 2020

Don’t Create Content Without These Content Creation Tools

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When business is slow, that doesn’t mean you should slow down. Now is the perfect opportunity to work on all those things you’ve been meaning to get to to improve your brand. Here’s our top ten list of things to do when business is slow.

Brand Strategy

June 14, 2020

10 Things to Do When Business Is Slow

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The whole topic on pricing and how to raise prices is confusing. Should it be on a schedule? When you’ve got more business than you can handle? There’s a far better approach, one focused on value. When you focus on value, you can raise your rates significantly and without feeling sleazy.

Brand Strategy

June 7, 2020

How to Raise Prices With a Value-Based Approach

The whole topic on pricing and how to raise prices is confusing. Should it be on a schedule? When you've got more business than you can handle? There's a far better approach, one focused on value. When you focus on value, you can raise your rates significantly and without feeling sleazy.

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So you’ve read Building a StoryBrand. Maybe you’ve even taken the online course. Now it’s time to create your StoryBrand Brandscript and get your brand’s messaging out into the world so you can connect with customers on a deeper, meaningful level. Well not so fast! Before you get started, we’re going to fill you in on six StoryBrand Brandscript mistakes we’ve seen time and time again.

Brand Strategy

May 31, 2020

6 Mistakes Business Owners Make with Their StoryBrand Brandscript

So you’ve read Building a StoryBrand. Maybe you’ve even taken the online course. Now it’s time to create your StoryBrand Brandscript and get your brand’s messaging out into the world so you can connect with customers on a deeper, meaningful level. Well not so fast! Before you get started, we’re going to fill you in on six StoryBrand Brandscript mistakes we’ve seen time and time again.

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All you introverted business owners out there- this one goes out to you. You know- the ones living in an extroverted world. The ones told you need to be more extroverted if you ever want to grow. You don’t need to believe the lie that you need to be more extroverted to get ahead. What you need is a game plan. A game plan that revolves around your energy and these tips will get you moving in the right direction.

Brand Strategy

May 25, 2020

5 Ways Introverted Business Owners Can Protect Their Energy

All you introverted business owners out there- this one goes out to you. You know- the ones living in an extroverted world. The ones told you need to be more extroverted if you ever want to get there. You don't need to believe the lie that you need to be more extroverted to get ahead. What you need is a game plan. A game plan that revolves around your energy and these tips will get you moving in the right direction.

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You’re either a marketing enthusiast, with a strong Instagram GIF game and a love for posting, or your a reluctant marketer who’d rather die than promote. But building brand awareness can be easy and exciting with these studio-tested tips.

Brand Strategy

May 17, 2020

The Reluctant Marketers’ Guide to Building Brand Awareness

You're either a marketing enthusiast, with a strong Instagram GIF game and a love for posting, or your a reluctant marketer who'd rather die than promote. But building brand awareness can be easy and exciting with these studio-tested tips.

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Take a peek inside our design studio as we work on the brand identity development for our client, Tiny Bubbles. You’ll get the inside scoop on exactly where we start when working with a client on their brand (hint: it’s not where most designers start) and get a glimpse at the decision making process as we nail the design direction before digging into the brand’s logo and style guide.

Brand Identity

May 10, 2020

Your Brand Designer Shouldn’t Give You What You Want: A Peek At Our Brand Identity Development Process

Take a peek inside our design studio as we work on the brand identity development for our client, Tiny Bubbles. You’ll get the inside scoop on exactly where we start when working with a client on their brand (hint: it’s not where most designers start) and get a glimpse at the decision making process as we nail the design direction before digging into the brand's logo and style guide.

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Stop saying you’re not good at blogging! Stop saying you have nothing to blog about! Stop saying you aren’t a good writer! Every business should be blogging. It’s the best way to get more traffic to your site and eyeballs on your products. But not every business should be blogging in the same way. And that’s why you aren’t blogging. You’ve got a fixed idea in your head what a blog should be. But we’re going to fix that, and it starts with creating a blog plan you can stick to.

Brand Strategy

May 3, 2020

The Real Reason You Aren’t Blogging: Creating a Blog Plan You Can Stick To

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If you’re a sensitive seller, and not the used-car salesman type, you probably have some hangups around the sales process. You might rarely promote your product or service- meaning you’re probably not making nearly as many sales, and impacting nearly as many lives, as you could. But there’s a solution, and it’s the way all businesses should be selling- by addressing the core human needs.

Brand Strategy

April 26, 2020

This is How to Sell Without Being Sleazy: Brand Strategy & The Core Human Needs

If you’re a sensitive seller, and not the used-car salesman type, you probably have some hangups around the sales process. You might rarely promote your product or service- meaning you’re probably not making nearly as many sales, and impacting nearly as many lives, as you could. But there’s a solution, and it’s the way all businesses should be selling- by addressing the core human needs.

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How Sinful is
Your Website?

How Sinful is
Your Website?

Discover The Seven Deadly Sins of Website Design that are killing your sales, and make an action plan to fix them- quiz included!

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